Growth Tools

The Three Growth Tools

Growth Roadmap

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A Growth Roadmap is a powerful tool designed to help you pinpoint what needs to change. It teaches your entire leadership team how to propel your business through a growth phase. 

        
Growth Roadmaps have two parts: Growth Analysis and the Growth Operating System. 
 
A Growth Analysis provides an insightful overview of your business to empower your leadership team to make bold moves. I take an intensive 2-week period to evaluate your business and help you understand what needs to change to achieve your growth goals. We’ll accomplish this together by reviewing both quantitative and qualitative factors. We’ll leverage both group meetings and one on one meetings with employees, customers, and vendors, as well as internal data from marketing, sales, delivery, and finance to benchmark your financials and company valuation. You’ll come away with powerful insights into your business, and a clear path forward on what should change. 
        The Growth Operating System is a comprehensive system of tools for you to manage your business through a growth phase. It simplifies everything in business into six core components: Vision, People, Data, Issues, Processes, and Traction. I’ll provide an overview of the system and tools, as well as facilitate three full day sessions over our 90 day engagement to help your leadership team focus and clarify your vision and goals for rapid growth. 

Growth Strategy Development

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A Growth Strategy is a custom designed strategy for your business that I develop in one of four areas: 

  • Sales 
  • Marketing
  • Service Offering 
  • Pricing 
        Whereas Growth Roadmaps are a strategic look at the end-to-end strategy and operations of your business, a Growth Strategy is specific to one part of your revenue generation plan. 
 

When a leader tells me they aren’t confident their marketing or sales is working, a Growth Strategy is typically needed. After taking a brief review of your marketing and sales assets (website, print, messaging etc), marketing and sales data, and talking with your sales team, it will help me pinpoint the specific obstacles holding you back. I’ll be able to direct you to which of the four areas above need to be reengineered for you to start experiencing growth. I usually work with the person or team responsible for revenue generation to create the customized Growth Strategy for your organization.

Growth Coaching

Growth Coaching helps key players in an organization achieve their objectives better, faster, and with more consistency. I sometimes get asked why anyone needs a coach, let alone the highest paid people in the company.  Whether you’re a star athlete, a famous singer, or an organizational leader, we all need people who help us see what we’re doing more clearly. We’re often too close to the action to see it ourselves.

    As your organization is executing on its growth journey, I help accelerate your results through weekly one on one conversations with those responsible for Revenue, Operations, and Administration. Your leadership team’s management of people and execution of the strategy is what’s going to cause bold forward movement, and I focus on ensuring they lead effectively. 
 
The people I coach commonly have titles like: CEO, President, GM, COO, CFO, or VP of Marketing and Sales. Although their titles are different, they all work for growth oriented services companies. They want to be the best leader they can be. 
My role as a coach is to help you think more clearly, see yourself more clearly, and ask insightful questions that will enable you to make the right moves with confidence.

Why Micah?

With so many consultants, coaches, platforms, services, and “gurus” promising growth, it’s difficult to know who to trust. Here’s what defines my work.

 

Specialization: I only work with B2B Services Companies that want to grow. Period. All of my ongoing research, methodologies, and content I create are geared to grow companies delivering a service to other companies. 

Sustainability: My focus is on helping you rapidly grow your company in a sustainable way. I do this by looking at more than just marketing or sales. We’ll take a comprehensive look at each part of your businesses, including revenue generation, operations/delivery, and finance/administration. You’ll come away with clarity on how you compare to industry competitors, best practices that will drive success, and pinpoint the actions and beliefs that are holding you back.
 
Speed: I get you to clarity on what needs to change in just 2 weeks. I know you’re restless to experience forward movement, and I’ve structured my work to help you make bold moves quickly.        
 
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